GSD Marketing Ltd has embarked on an electrification journey of the Company’s light vehicles as part of its commitment to a more sustainable future and a cleaner environment.

An investment of more than €650k was made to provide all the sales team with 18 brand new electric vehicles. This transition will contribute towards a saving of over 60 tonnes of carbon emissions per year.

The sales representatives will also receive training on how to maximize their vehicle range.  Moreover, the Company is in the process of installing eight charging stations within its premises to ensure an efficient way of charging this fleet.

GSD Marketing Ltd.’s commitment to minimize the environmental impact of our operations has been unwavering, with a particular focus on recycling, water stewardship, energy efficiency and climate protection through meaningful actions such as the Alter Aqua program, the Zero Waste Future program and Zero Waste HoReCa program. These programmes are funded by The Coca-Cola Foundation and since their implementation in 2011,2019 and 2022 respectively, have left tangible lasting positive impacts in our society.

GSD Marketing Ltd.’s full shift to electric vehicles is an inspiring tale of innovation and eco-consciousness. The Company’s green step is setting the pace for others to follow. It’s not just leading by example; it’s driving by it.